Former NY Times Reporter Andrew Revkin – now Senior Fellow at the Pace University Center for Applied Environmental Studies while still writing and moderating the NY Times Dot Earth blog – provides a good overview of how the media has fundamentally under reported the climate story drawing upon this cool diagram.
This is the challenge of addressing such a large and systemic problem – how do we sustain focus, interest and energy around an issue that by definition is global, long term, pervasive and does not have a signal moment of crisis.

Laundry Sorter
it seems that the only solution to global warming is the reduction of CO2 and CFCs”-*
Hayden Bennett
global warming would only increase if we keep on polluting the environment`~*
Curtain Lining
i think that global warming could slow down in the future due to the steps that we are doing’.*