Conservation Law Foundation (CLF) seeks a proactive and strategic Press Secretary with advocacy, political and/or campaign experience to oversee the nonprofit environmental organization’s day-to-day external communications and media outreach. The Press Secretary must have strong relationships with national and New England news decision makers (reporters, broadcast producers, editorial boards, influential bloggers), a proven track record for generating positive earned media coverage, excellent writing skills, an innate understanding of leveraging the changing digital landscape to increase visibility, and the ability to turn complex topics into messages that resonate with various audiences. S/he will take the lead on identifying opportunities and platforms for increasing CLF’s visibility, training CLF staff as spokespeople, monitoring the news, and preparing media reports for key stakeholders. The Press Secretary is a member of the Communications and Marketing Department, and reports to the Vice President of Communications and Marketing.
Key Responsibilities and Duties:
- Serves as the lead on all media outreach and is the point of contact for media calls and inquiries.
- Develops, strengthens, and maintains regular contact with news decision makers including reporters, broadcast producers, editors, and influential bloggers on both the regional and national level.
- Transforms complicated issues into accessible and newsworthy messaging and sound bites.
- Turns CLF’s work into newsworthy stories, and takes the lead on pitching those stories to media (print, broadcast, online).
- Monitors news and develops rapid response to relevant breaking stories that are opportunities for pushing CLF’s position, programs, and experts. Must be able to write quickly under pressure, and efficiently collaborate with advocacy staff in creating and implementing efficient and rapid response.
- Identifies strategic media targets and maintains media database.
- Writes or edits external content for media including press releases, news advisories, statements, and opinion pieces.
- Oversees and plans press events including press conferences, teleconferences, and other press events ensuring all participants are trained and prepared to deliver CLF’s core messages. Must frequently work within coalitions and ensure CLF’s position and spokespeople receive visibility.
- Keeps abreast of current and emerging advances in digital communications including areas of information dissemination, social media platforms, and multimedia.
- Closely monitors environmental news and events to identify and develop media outreach plans.
- Prepares media analysis and reports for executive staff and board of directors.
- Some travel in New England required.
- Other duties as assigned.
- Minimum of 5 to 10 years experience leading advocacy, campaign, or nonprofit media relations in a fast-paced environment
- Knowledge of AP style guidelines
- Proficiency in video and photo editing software a plus
- Knowledge of environmental issues including energy, climate change, and clean water preferred
Salary and Benefits
CLF offers a competitive salary, an extensive benefits plan, and an open and accepting work environment where differences are highly respected.
Send your resume titled “your last name-first initial-resume” (e.g., “SMITH J RESUME”) and a detailed cover letter titled “your last name-first initial-cover” (e.g., “SMITH J COVER”) to email@example.com. Please make “Press Secretary” the subject of your e-mail. The position will remain open until filled. No phone calls please.
* * * * * *
Conservation Law Foundation (CLF) protects New England’s environment for the benefit of all people. A non-profit, member-supported organization, CLF uses the law, science and the market to solve the region’s most challenging environmental problems from climate change to ocean conservation to transportation. Every day, CLF advocates stand up for New Englanders — in state houses, court houses and board rooms, regulatory hearings and community gatherings — to forge innovative paths to environmental progress and economic prosperity for all in our region. To that end, CLF works with communities of color, and also communities that are economically or otherwise disadvantaged, which often suffer disproportionately the impacts of environmental degradation. CLF is committed to representing New England’s diversity in our staff, volunteers, boards and membership and creating a positive, inclusive workplace culture where all can thrive. People of color are encouraged to apply.